Lock: The Card That Opens Doors to Infinite Possibilities

Like a master key, this card unlocks a world of exclusive experiences. We present our proposal for the visual identity, communication, and application of "Lock."

Our color palette is inspired by a dazzling iridescence of warm tones—yellow, orange, red, and pink. These vibrant hues symbolize energy, enthusiasm, and luxury, while black adds a sophisticated and executive balance to the identity.

The logo, featuring a lock symbol, represents the endless possibilities that Lock offers. This combination of visual elements creates a unique identity that is both youthful and professional, capturing the essence of exclusivity and accessibility.